. . . for just one more story before bed
. . . and then just one more pleeaase?
Here at WORZALLA we have the pleasure of making more than 55 million books over the course of a year. That’s a lot of great literature pouring into the world. There is no shortage of reading material out there. Ah, but what to choose? So many books, so little time!
Recalling a line from the Christmas carol, “Jolly Old Saint Nicholas,” we learn from her sibling that Nelly wants a storybook for Christmas, since she is really not into dolls. I guess you could say she’s the ‘bookish’ type.
But there are lots of types of people for whom a book is a most cherished gift.
For our countdown to the Season of Giving we will explore different types of people and what books may be perfect for them. We will showcase some of our customers’ wonderful books that were manufactured with pride at WORZALLA.
Perhaps you will get an idea or two for those ‘hard to buy for’ types!
BOOKS FOR THE HISTORY BUFF!
BOOKS FOR THE OUTDOORS TYPE!
“For children, the joy of a book is not merely the story but the feel, the taste, the smell of it — the texture of the paper, the size and shape of the typeface, the illustrations, flaws, marks, even the numbering of the pages.
“My Peter Pan was the cheapest of editions, with an indented Mabel Lucy Atwell Peter on the red cover. The paper was thick, the illustration line drawings set into the text. I still know that little book as if I held it in my hands. The memory holds the cold air of my bedroom, the nightlight in its saucer, the car lights crossing the ceiling, my father’s voice.”
Pamela Brown, b. 1928
excerpt from Book Lovers Quotations, 1992, Exley Gift Books
Every time I read the above quote I feel a sense of pride in what we do here at WORZALLA. It truly is ‘more than a book,’ and we have the role of turning images, text and design into a tactile, physical thing.
My most beloved book was a copy of Rebecca of Sunnybrook Farm, with a full-color illustration of Shirley Temple as Rebecca and black and white photos from the movie interspersed in the text. I can see that book jacket as clearly today as the day I opened this precious gift. Ms. Brown (quoted above), is so right about the vivid recollections. I can see myself in the bedroom that I shared with two sisters, on our trundle bed with the rosebud bedspread, leaning up against the wall with that book in my hands.
My son’s favorite book was Barnaby Frost. At 18 months of age he could recite it word for word as I turned the pages. The sing-song lyrics were never forgotten.
What’s your fondest memory tied to a book? Take some time today to remember.
Rich Letchinger has joined WORZALLA as Vice President Sales & Marketing.
Rich has 31 years of experience in printing, and has focused on sales throughout his career, the past 18 years in sales management.
He has a strong interest in journalism, following that path through high school and college. Early in his career he was a journalist in Chicago.
Rich has been keeping busy traveling the country to meet our customers and get to know everyone and their unique needs and expectations. His immediate goals are to work with our outstanding sales team and the customers we have today, and to refine our offering to better meet the evolving needs of the book market.
WORZALLA joins Harpercollins Publishers and many iconic children’s book characters and their illustrators as they celebrate the 60th anniversary of the beloved children’s book, Harold and the Purple Crayon. To honor the occasion we have a display in our lobby showcasing the 60th Anniversary Edition as well as several other Harold titles manufactured at WORZALLA.
Harold and the Purple Crayon was written and illustrated by Crockett Johnson, and published by Harper in 1955. WORZALLA has been manufacturing Harold and the Purple Crayon at least as far back as 1995. We have also had the honor of manufacturing several other titles starring this amazing little artist and his magical crayon worlds.
Follow this link to the Harper site to see Harold’s birthday tributes from Fancy Nancy, Pete the Cat, Lilly (who loves purple), Biscuit, and many more beloved characters — http://www.harpercollins.com/childrens/harold. You can join in on the festivities by illustrating your own birthday greeting.
We have been eagerly awaiting the arrival of WORZALLA’s new Heidelberg XL106 press, and . . . drum roll, please . . . it’s here!
After months of preparation, training, and site enhancements, we are more than ready to accept delivery of the physical press. As the components arrive we begin a four-week installation schedule and several weeks of hands-on print training prior to commissioning the press for live work.
Twelve pressmen have completed advance instruction in Heidelberg, Germany. Even more press and maintenance personnel have been trained at the Heidelberg facility in Kennesaw, Georgia USA. Once the press is installed and the operators accomplish several more weeks of hands-on training WORZALLA will have a bevy of Heidelberg-certified press operators on staff! We got this!
It’s a beauty! this high speed sheetfed perfector has eight print units to allow for four-color printing on both sides of the sheet in one pass through the press. Automatic plate changers and Heidelberg cutting-edge technology will give us super-fast makereadies. This baby has a big appetite and we will be challenged to feed the beast a steady diet of high fidelity four-color fare.
What’s good for us is good for lots of other folks, too. While we work to bring this press online we will ‘test drive’ it with several high quality printed projects for non-profit organizations in our community. The variety of projects will help our operators to experience what this press can do, as well as helping to promote various initiatives in our community. It stretches our operators and makes a bigger impact than recycling test sheets. A win-win for our local United Way, literacy initiatives, scouting, environmental programs and the arts.